Conversion · Feature
Email, SMS, WhatsApp, Messenger & Instagram in one place
Unified inbox with assignment, snooze, templates, AI draft suggestions, and an Outbox for review before send — including WhatsApp and Meta messaging.
The problem
Texts live on your phone, WhatsApp on another app, Messenger and Instagram elsewhere, email in another tab, and team handoffs happen in side chats — so response time suffers and context gets lost.
How it works
Inbox consolidates email (Google/Outlook), SMS (Twilio), WhatsApp (Twilio WhatsApp), and Facebook Messenger / Instagram DMs (Meta Messaging) into threads linked to contacts. Assign, snooze, @mention teammates, and reply with templates. AI Draft suggests reply tones when you need a fast response. Outbox queues scheduled and bulk sends — including WhatsApp — for approval. Inbound SMS and WhatsApp can flow through auto-reply rules; Messenger and Instagram use Chat triggers, icebreakers, and optional comment→DM campaigns.
Speed to lead
Respond to web leads, texts, WhatsApp, Messenger, and Instagram from the same workspace as your CRM.
Team coordination
Assign threads and mention colleagues without forwarding screenshots.
Send with confidence
Outbox approval workflow helps teams review before messages go out.
After-hours text lead
A buyer texts your Twilio number at 9 p.m. Inbox auto-reply acknowledges the message; next morning you open the thread, use AI Draft for a friendly follow-up, and schedule a showing from the linked contact record. International clients can message you on WhatsApp the same way — with a session timer so you know when free-form replies are allowed. Social leads who comment BUYER on a listing post can get a private Messenger or Instagram DM that lands in the same Inbox.
FAQ
Related
Features
- Templates — Reusable email, SMS, WhatsApp, and letter templates with stats and analysis — wired into Inbox, Routines, and Outbox.
- Call lists — Queue-based calling with prep briefs and notes — plus inbound Voice Forward, voicemail on Call List, and a timeline that keeps callbacks and texts together until you’re done.
- Contacts — Tags, custom fields, pipelines, notes, files, and activity history — so you always know who someone is and what happened last.
Integrations
- Twilio — SMS, MMS, WhatsApp-ready numbers — plus Voice Forward for inbound calls and voicemail on Call List.
- WhatsApp — Two-way WhatsApp in Inbox, Outbox, and Routines via Twilio WhatsApp.
- Facebook Messenger — Page Messenger DMs in the shared Inbox — icebreakers, comment→DM, and Chat triggers.
- Instagram Messaging — Instagram professional DMs in Inbox — icebreakers, comment→DM, and Chat triggers.
- Google — Gmail, Calendar, and Contacts via OAuth.
- Microsoft Outlook — Outlook email, calendar, and contacts for Microsoft 365.
Try Inbox & Outbox in SAM
Start a free trial or book a walkthrough with our team.