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Platform overview

One workspace for the business side of your business

SAM is a real estate systems platform: CRM, deal execution, communications, and automation connected on key dates — with AI that assists behind the scenes.

  • Contacts & relationships

    Database, tags, pipelines, imports, spouse sync, and full activity history on every person.

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  • Properties, listings & transactions

    RE-native records linked together — from listing prep through contract milestones to close.

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  • Client Portal

    Branded buyer & seller experiences with milestones, documents, and your team — $40/mo add-on.

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  • Routines & automation

    Date-driven workflows for email, SMS, call lists, checklists, and webhooks — the core of SAM.

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  • Calendar & tasks

    Activities tied to contacts and deals; when dates move, Routines move with them.

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  • Inbox & Outbox

    Unified threads, SMS, templates, scheduled sends, and approval queue.

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  • Landing pages & lead capture

    Surveys, assessments, campaign widgets, approvals, and CRM writeback — without a separate form stack.

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  • Call lists

    Prospecting queues plus Voice Forward voicemail, callback timelines, and AI-assisted talking points.

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  • SAM Chat & AI

    In-app assistant for how-to help, daily briefing, lookups, and prepared outreach — you confirm sends.

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  • Command center

    Configurable dashboard widgets — calendar, outbox, inbox, C.O.R.E. stats, pipelines, and more.

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Organized by C.O.R.E.

Conversion, Operations, Retention, and Experience — see how SAM maps to the full client lifecycle.

Explore C.O.R.E. →

See SAM in your business

Start a trial or schedule a walkthrough with our team.