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Integrations

28 ways SAM fits your stack

Lead capture, email, SMS, WhatsApp, AI content, video, direct mail, and team notifications — configured in Setup, working with your Routines.

Lead capture

Get leads into SAM from ads, email, events, forms, and the Chrome extension.

  • Facebook Lead Ads

    Import leads from Facebook Lead Ads into SAM contacts.

    • Import new Lead Ad submissions as contacts
    • Map custom form fields to SAM contact fields

    Works with contacts, landing pages, teams

  • Email Leads To SAM

    Parser addresses that turn forwarded emails into contacts.

    • Create parser email addresses per source
    • Parse lead details into contact records

    Works with contacts, landing pages

  • Website Form Integration

    Embed forms on your site; submissions flow to SAM.

    • Embed forms on any website
    • Map fields to contact properties

    Works with landing pages, contacts

  • Eventbrite

    Event registrations become SAM contacts via webhook.

    • Receive registration webhooks
    • Create or update contacts from attendees

    Works with contacts, routines

  • SAM Smart Import

    Chrome extension one-click capture from any webpage.

    • Capture page data into new contacts
    • Choose target tags and pipelines

    Works with contacts

Email & messaging

Unified inbox and outbound email/SMS providers.

  • Google

    Gmail, Calendar, and Contacts via OAuth.

    • Send and sync Gmail in Inbox
    • Two-way calendar sync

    Works with inbox, calendar, contacts

  • Microsoft Outlook

    Outlook email, calendar, and contacts for Microsoft 365.

    • Outlook email in Inbox
    • Calendar sync with SAM activities

    Works with inbox, calendar, contacts

  • SendGrid

    Transactional and bulk email at scale.

    • Send bulk and transactional email
    • Manage suppression groups

    Works with inbox, newsletters, templates

  • Twilio

    SMS, MMS, WhatsApp-ready numbers — plus Voice Forward for inbound calls and voicemail on Call List.

    • Send and receive SMS; send MMS when photos are attached
    • Configure phone numbers and webhooks

    Works with inbox, call lists, routines

  • WhatsApp

    Two-way WhatsApp in Inbox, Outbox, and Routines via Twilio WhatsApp.

    • Send and receive WhatsApp in the shared Inbox
    • Queue WhatsApp from Outbox and Routine Send Message actions

    Works with inbox, routines, templates, contacts

AI & content

Bring your own AI keys and generate content without leaving SAM.

  • OpenAI

    Bring your own OpenAI models for generations and assistants.

    • Configure models and API access
    • Power generations library

    Works with ai assistant, sam chat

  • Google Gemini

    Primary AI for SAM Chat, Knowledge Library, and media.

    • SAM Chat tool execution
    • Knowledge Library indexing

    Works with sam chat, ai assistant, properties

  • xAI / Grok

    Bring your own xAI API key for Grok models in chat and generations.

    • Use Grok models in Sam Chat
    • Power Generations Studio with Grok

    Works with sam chat, ai assistant

  • Anthropic Claude

    Bring your own Anthropic API key for Claude in chat and generations.

    • Use Claude models in Sam Chat
    • Power Generations Studio with Claude

    Works with sam chat, ai assistant

  • ElevenLabs

    Voice synthesis for audio content.

    • Configure voice profiles
    • Generate audio content

    Works with ai assistant

  • HeyGen

    AI video generation and talking photos.

    • Generate AI videos
    • Talking photo content

    Works with ai assistant, properties

  • Gamma

    AI presentation decks for listings and sellers.

    • Push listing data to Gamma
    • Generate presentation decks

    Works with properties

  • Manus AI

    Deep research agent with webhook notifications.

    • Submit research tasks
    • Webhook delivery of results

    Works with ai assistant

Marketing & outreach

Video, direct mail, homeowner nurture, and team alerts.

  • Mailchimp

    List sync settings for email marketing bridge.

    • Sync list configuration
    • Bridge audience data

    Works with newsletters, contacts

  • Homebot

    Homeowner nurture and equity touchpoints.

    • Connect Homebot account
    • Sync homeowner engagement data

    Works with contacts, routines

  • BombBomb

    Video email and contact sync in workflows.

    • Sync contacts with BombBomb
    • Send video email from workflows

    Works with templates, routines, inbox

  • Dubb

    Video platform webhooks into SAM.

    • Webhook key for video events
    • Engagement tracking on contacts

    Works with contacts, routines

  • Handwrytten

    Handwritten cards sent from SAM.

    • Send handwritten cards
    • Routine-triggered mail touches

    Works with routines, templates

  • Letter Friend

    Physical letter fulfillment from SAM.

    • Send letters for print and mail
    • Print queue fulfillment

    Works with templates, routines

  • Slack

    Team notifications in Slack.

    • Install SAM Slack app
    • Receive team notifications

    Works with teams, inbox

Team & website

Website chat widget for visitor capture — separate from in-app SAM Chat.

  • SAMChat website widget

    Embed chat on your public website to capture visitors.

    • Embed chat widget on your website
    • Capture visitor conversations as leads

    Works with landing pages, contacts

SAMChat website widget captures visitors on your public site. SAM Chat is the in-app assistant for logged-in users — different products, both GA.

Connect your stack in Setup

Most integrations take minutes to authorize. Start a trial and open Setup → Integrations.